Cracking the Code: Leveraging Holiday Shopping Psychographics to Drive Year-Round Revenue and Loyalty

In this exclusive virtual event with Loyalty360, you will gain exclusive access to original research that reveals what truly drives customer relationships beyond one-time purchases. This virtual event goes beyond transactional data, uncovering the motivations, preferences, and behaviors that turn seasonal shoppers into lifelong brand advocates.

Discover how generational and gender-specific trends shape purchasing decisions—from early shopping habits to cart abandonment—and how you can use these insights to create personalized, loyalty-building experiences. Learn actionable tactics to foster deeper connections, drive repeat business, and maximize revenue throughout the year.

What You’ll Learn:

• The “why” behind customer loyalty: Go beyond transactions to understand the emotions and motivations that keep customers coming back. Leverage exclusive psychographic data to build stronger, more meaningful relationships.
• How to drive loyalty with non-discount incentives: Explore the power of free shipping, loyalty points, and bundling offers in creating perceived value and boosting conversions across different demographics.
• Generational & gender-based loyalty drivers: Explore how Gen Z, Millennials, Gen X, and Boomers form brand attachments—and how to craft campaigns that nurture long-term engagement across all demographics.
• Year-round loyalty & retention strategies: Transform seasonal insights into sustainable growth. Learn how to apply these findings to key retail moments like Mother’s Day, back-to-school, and summer sales—keeping customers engaged all year long.

Watch now to unlock the psychology of customer loyalty—not just transactions.