Protecting Media Investments through SPO and User Experience

The programmatic ecosystem faces growing challenges—ad fraud, privacy compliance, transparency, and brand safety. Wunderkind brought together industry leaders Chris Kane and Neal Thurman to provide actionable insights on overcoming these hurdles.

Panel Highlights:
  • Understanding how stratifying inventory adds value to ad investments.
  • Leveraging supply path optimization to boost ROI and transparency.
  • Balancing user experience with programmatic efficiency for sustainable growth.

It’s time to ensure media investments deliver value while maintaining trust and privacy. Watch the recap to learn more.




"The future of digital advertising isn’t about regulation—it’s about stratifying things and empowering buyers and publishers to create high-quality ad experiences that drive outcomes."
Chris Kane
Jounce Media
Featured in this Panel:
Speaker
linkedin
Chris Kane
Founder of Jounce Media
Speaker
linkedin
Jesse Brewer
 General Manager, WunderKIND Ads at Wunderkind
Speaker
linkedin
Neal Thurman
Co-Founder at Brand Safety Institute, Director at Coalition for Better Ads