UK 2025 Consumer Insights Report for Digital Commerce
Gain exclusive, actionable insights directly from UK consumers and elevate your strategies in an ever-evolving market. This report, based on an in-depth survey of 500 respondents, reveals: the latest trends in shopping preferences driving purchase decisions, the key digital touchpoints shaping customer journeys, and critical factors behind brand loyalty. Unlike traditional brand metrics or transactional data, this original research captures unfiltered perspectives straight from the source—providing marketers with invaluable knowledge to shape their 2025 strategies. Use these insights to connect more meaningfully with your target audience, refine your strategies, and maximise ROI.
What This Report Will Reveal
What This Report Will Reveal
- Enhance your messaging strategies: Discover how targeted email and text campaigns can boost conversions by aligning with consumer expectations for timely, personalised communication.
- Focus on the right digital channels: Pinpoint the platforms and devices UK consumers trust most, allowing you to optimise your resources and maximise engagement.
- Elevate loyalty programmes: Learn what motivates customers to shop directly with brands—from free delivery and exclusive offers to effortless transactions and tailored experiences.
- Prepare for 2025 Trends: Stay ahead by understanding shifting shopping behaviours and category preferences across key demographics, ensuring your strategies remain future-focused.
"This report captures the raw, unfiltered voices of consumers—offering a clear window into their thoughts, emotions, and actions. Unlike sales data or brand metrics, it delivers direct insights from the source. For marketers, these perspectives are invaluable in crafting strategies that genuinely connect and deliver impactful results in 2025."
Tim Glomb, VP of Content, Wunderkind
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