Fireside Chat: Consumer Insights for Travel, Hospitality, Entertainment & Ticketing
The travel and hospitality sectors are characterized by browser culture and booker indecision. Consumers typically scan countless sites over a six-week consideration period before finally making a booking. For the travel, hospitality, and ticketing industries, re-engaging consumers who have visited your website and delivering the right message, on the right channel, at the right time is crucial for converting interest into bookings and sales.
That’s why Wunderkind surveyed over 1,500 consumers to understand their preferences, behaviors, preferred communication channels, and the offers that motivate them to book. Watch this on-demand event to gain actionable insights and optimize your marketing strategies.
What you’ll learn:
That’s why Wunderkind surveyed over 1,500 consumers to understand their preferences, behaviors, preferred communication channels, and the offers that motivate them to book. Watch this on-demand event to gain actionable insights and optimize your marketing strategies.
What you’ll learn:
- Survey results from over 1.5K consumers
- What those results mean for the travel, hospitality, and ticket industries
- Strategies that you can adopt to better re-engage consumers
“The travel industry has a significant opportunity to
adopt performance marketing strategies that have been commonplace in retail for years. Triggered messaging based on browse and search behavior is a massive revenue channel, especially when identity resolution is part of that mix.”
adopt performance marketing strategies that have been commonplace in retail for years. Triggered messaging based on browse and search behavior is a massive revenue channel, especially when identity resolution is part of that mix.”
Tim Glomb
VP of Content, Data and AI, Wunderkind
Featured in this Episode:
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Featured in this Episode:
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Featured in this Fireside Chat:
Richard Jones
CRO, Wunderkind
Tim Glomb
VP Digital, Content & AI, Wunderkind
Featured in this Episode:
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