BFCM 2024 Unpacked: Trends, Results, and Lessons for the Future
Date: Tuesday, December 3rd
Time: 11am ET | 4pm GMT
Before the dust even settles on this year’s Black Friday and Cyber Monday events, join us for a truly LIVE virtual event where we will break down the major consumer signals and trends that defined what happened over the upcoming holiday weekend. Learn what worked and how to capitalize all year long on your consumer signals.
Why Attend?
- Understand BFCM Consumer Behavior: Discover how opt-ins and shopping patterns during BFCM 2024 shaped consumer behavior
- Actionable Data from Tens of Billions of Events Tracked: We’ve identified the key behaviors driving conversions across digital platforms
- Urgency & Scarcity Strategies: See how urgency-driven campaigns fueled purchase surges and how to implement similar strategies year-round
- Acquisition & Engagement Tactics: Find out how to leverage the BFCM acquisition peak to build long-term customer relationships
- Post-BFCM Performance: Explore the second wave of yet-to-be-had holiday sales driven by shipping deadlines and gift buying
- Identity at the Core: Why identity resolution supercharges your BFCM data into dollars
"Only 5% of marketers aren't concerned about cookies going away—those 5% will either be very successful or looking for new jobs.”
Tim Glomb
VP of Content, Data and AI, Wunderkind
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Featured in this Virtual Event:
David Freund
AVP Performance and Product Strategy, Wunderkind
Tim Glomb
VP Digital, Content & AI, Wunderkind
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